Origins
Elevating an agency brand that helps businesses uncover their unique story and create authentic connections.
Overview
Origins Agency is a dynamic marketing and branding agency dedicated to helping businesses uncover their unique story and create authentic connections with their audience. With a focus on strategic messaging and brand identity, Origins Agency empowers brands to stand out in a crowded marketplace and build lasting relationships with customers. Their holistic approach combines creativity, strategy, and innovation to deliver impactful branding solutions that drive growth and success.
The Brief
Agencies avoid their own marketing. We know this first hand. So Origins Agency partnered with Unearthed to refine their messaging and develop a compelling brand identity that accurately reflects their values and expertise. This project centered on crafting messaging that resonates with their target audience and creating a visual identity that sets them apart in the competitive marketing industry.
The Activation
Our collaboration with Origins Agency began with an in-depth exploration of their brand ethos and target audience - conducting thorough market research to identify key messaging themes and develop a brand voice that speaks authentically to their audience. Through strategic workshops and creative brainstorming sessions, we crafted compelling messaging that captures the essence of Origins Agency's mission and values. In tandem with messaging development, we focused on creating a visual identity that reinforces Origins Agency's brand story. Our team of designers crafted a cohesive brand identity, including logo design, color palette, typography, and visual elements, to ensure consistency across all touchpoints. The result of our efforts is a bold and revitalised brand that positions Origins Agency as a trusted partner for businesses seeking to elevate their brand presence and connect with their audience on a deeper level.
